Big Idea: “Design a Quote Poster that Could Sold Online”

Client:  Private client

Date: 2017

Location: Ypsilanti, Michigan

A client wanted to launch an online poster company, and reached out to Pendulee to produce their first product; a simple black and white quote poster. The client wanted the design to represent that quote visually, using more than typography. The quote is from a fantasy author named Charles de Lint, who spoke about no one experiencing life the same way. For this reason, we chose to hand-render the text and the images to represent this idea. Screen print became the medium; it’s tactile, and has a very handmade approach, from idea to implementation.